1. Short Introduction
Cuba St Social is more than a barbershop — it’s a lifestyle brand. Rooted in culture and craftsmanship, the brand aims to bring the energy of Cuba Street to cities across the USA, UK, and Europe through premium barbershop franchise opportunities. With the tagline “Create. Lead. Succeed.”, the brand empowers entrepreneurs to own a business backed by experience, style, and community.
2. The Challenge
The primary challenge was to design and develop a website that not only reflected the unique identity of Cuba St Social but also functioned as a high-converting platform for attracting franchise partners. The website needed to communicate the brand’s culture-driven aesthetic while making franchise information clear, engaging, and persuasive for potential investors.
3. The Goal
Our goal was to create a modern, responsive, and visually immersive website that:
• Showcases the Cuba St Social story and vision.
• Highlights franchise opportunities with clear calls to action.
• Builds trust and interest through bold visuals and seamless navigation.
• Encourages users to take the next step — whether that’s learning more or applying for a franchise.
4. My Role
As the lead developer and designer, I was responsible for transforming the brand’s concept into a digital experience.
My work included:
• Designing a sleek, culture-inspired layout in Figma.
• Developing a fast, fully responsive WordPress website using Custom Theme Development.
• Optimizing for SEO, speed, and user engagement.
• Implementing a simple, clear franchise inquiry process to drive conversions.
The final result was a website that not only looks premium but performs effectively — turning visitors into potential franchise owners.
5. Call to Action
Looking to bring your brand to life with a website that drives real results?
Let’s build something powerful together —
👉 [Hire me to create your next digital success story.]
